The estate is located in the municipality of La Morra in the province of Cuneo above Barolo in the Italian region Piedmont
, The origins date back to 1880, when the Turin family of industrialists Diatto-Negri, in addition to the manufacture of cars, also practiced viticulture and already exported their wines to New York. A new foundation was established in 2001. The property consists of eight hectares of forest with rich natural animals with wild boar, foxes, rabbits and deer as well as almost six hectares of vineyards. It is run by Gabriella Spallino and Sergio Molino is responsible as an oenologist. The vineyards are located at 450 to 530 meters above sea level, which is the highest point in the barology area. The red wine varieties Nebbiolo and Pinot Nero as well as the white wine variety Chardonnay are cultivated. The house’s premium wines include the two DOCG red wines Barolo
Serradenari (24 months aging in conical frusto-tubs) and La Tartufaia (24 months aging in French barriques) each made from 100% Nebbiolo. Around 40,000 bottles of wine are produced annually, 100% of which is exported to Northern Europe, Japan and the USA. The winery is a member of Consorzio Tutela Barolo e Barbaresco.